Serck-Joo Hong

CEO/Founding Partner


  • B.A., Seoul National University
  • MBA, The Wharton School, University of Pennsylvania
  • Advanced Innovative Management Program, KAIST
  • EEWS (Energy, Environment, Water and Sustainability) Executive Program, KAIST
  • Advanced Management Program, Seoul National University


  • President & CEO, Cho Hung Bank
  • President & CEO, Korea Investment Corporation
  • President & CEO, Korea Securities Finance Corporation

Work Experience

  • Cross border Sell side Advisory for Asian based PE Excelsior Capital Asia in the sale of its CB of SAMG Entertainment to a group of investors
  • Sell-side M&A Advisory for a group of three shareholders in the sale of Seobu F&V to IGEN PE
  • Cross-border Buy-side M&A advisory to Trescal Group in the acquisition of SICT
  • CB issuance advisory to Inscobee for private placement
  • Cross-border Buy-side M&A advisory for Amorepacific Corporation in the acquisition of a significant minority stake in RATIONALE GROUP 
  • Cross-border Sell-side M&A Advisory for Millet Mountain Group in the sale of the global trademark Eider to K2 Group
  • Cross-border Buy-side M&A advisory for Trescal Group in the acquisition of KTICC
  • Cross-border Financial advisory for the formation of Dongwoon Anatech’s DC-DC Business JV in China and its related asset sale
  • Sell-side M&A advisory for DB Lightec for the sale of its majority equity stake
  • Buy-side M&A Advisory for Hansae in the acquisition of MK Trend
  • Cross-border Buy-side M&A Advisory for Shinhan Investment Corp in the acquisition of PT Makinta Securities
  • Cross-border Buy-side M&A Advisory for Destinations of the World (DOTW) in the acquisition of Bico Trip
  • Cross-border Buy-side M&A Advisory for Japan Steel Works in the acquisition of SM Platek
  • Sell-side M&A Advisory of Hi-innoservice for disposal of Bucheon Hi-Parking
  • Buy-side M&A Advisory for KTB PE in the acquisition of Dongbu Express
  • Cross-border Buy-side M&A Advisory for Korea Yakult in the acquisition of Benesse Korea
  • Cross-border Buy-side M&A Advisory for LG Household & Healthcare in the acquisition of Japan based Ginza Stefany Cosmetics Co., Ltd.


  • Committee Member, Presidential Commission on Policy Planning
  • Advisor, Management Accounting Association of Korea
  • Advisor, Korea M&A Association
  • Advisor, Kang & Company
  • Advisor, A.T. Kearney (Korea)
  • Non-executive Director, KTB Asset Management
  • Non-executive Director, Samsung SDI
  • Non-executive Director, Young Poong Precision